Privacy Policy

Effective Date: September 18, 2026

1. Introduction Vehicle Direct Inc. (“Vehicle Direct,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (https://vehicledirect.com/), visit our dealership, communicate with us, or use our services, including our text messaging program.

2. Information We Collect We may collect personal information that you voluntarily provide to us when expressing an interest in obtaining information about our vehicles or services. The personal information we collect depends on the context of your interactions with us and may include:

• Contact Information: Name, email address, phone number, and mailing address.
• Vehicle Preferences: Information regarding the cars you are interested in buying, selling, or consigning.
• Financial Information: If you apply for financing or leasing, we may collect information required to process those applications, subject to secure third-party financial portals.
• Automated Information: When you visit our website, we automatically collect certain information about your device and usage patterns. This includes IP addresses, browser types, operating systems, referring URLs, and interaction data with our conversational engines or chatbots. We utilize standard security measures, including server-level protections and web application firewalls, to monitor and protect this data.

3. How We Use Your Information We use the personal information collected to:

• Facilitate vehicle purchases, sales, consignments, and financing.
• Respond to your inquiries and offer customer support.
• Send administrative information, such as updates to our terms, conditions, and policies.
• Deliver targeted marketing and promotional communications (subject to your opt-in consent).
• Optimize our website architecture, CRM webhooks, and automated sales workflows to provide a better user experience.

4. SMS/Text Messaging Policy By providing your phone number to Vehicle Direct Inc. and explicitly checking the opt-in box on our web forms, you agree and acknowledge that we may send you text messages for updates, inquiries, and promotional offers related to our vehicles and services.

• Opt-Out: You can cancel the SMS service at any time. Just text “STOP” to the shortcode or number sending the message. After you send the SMS message “STOP” to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us.
• Help: If you are experiencing issues with the messaging program you can reply with the keyword “HELP” for more assistance, or you can get help directly at [email protected] or 647-668-1680.
• Message and Data Rates: Carriers are not liable for delayed or undelivered messages. As always, message and data rates may apply for any messages sent to you from us and to us from you. Message frequency varies.
• Data Sharing & Privacy: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. How We Share Your Information We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations.

• Service Providers: We may share data with third-party vendors who perform services for us or on our behalf. This includes data processed through our multi-tier sales automation workflows, customer relationship management (CRM) software (such as HubSpot or GoHighLevel), and secure cloud storage. These third parties are bound by strict data processing agreements.
• SMS Exclusivity: As stated in Section 4, absolutely no mobile opt-in data or phone numbers will be shared, sold, or rented to third parties for their own promotional or marketing purposes.
• Legal Requirements: We may disclose your information where legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, or court order.

6. Data Security We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. This includes utilizing secure server configurations, encrypted databases, and robust compliance frameworks to prevent unauthorized access, alteration, disclosure, or destruction of your personal data.

7. Your Privacy Rights Depending on your location, including compliance with Canadian federal and provincial privacy laws (such as PIPEDA), you have certain rights regarding your personal information:

• The right to access the personal information we hold about you.
• The right to request the correction of inaccurate personal data.
• The right to request the deletion of your personal data.
• The right to withdraw consent for future processing (including opting out of email marketing and SMS communications).

8. Contact Us If you have questions or comments about this Privacy Policy, or if you would like to exercise your rights regarding your personal data, please contact us at:

Vehicle Direct Inc. 77 Martin Ross Avenue, North York Toronto, ON, M3J 2L5 Email: [email protected] Phone: 647-668-1680